Inside EMO Hannover 2025: What We Brought, What We Learned, and What’s Coming Next”

There’s something about EMO Hannover that pushes the entire manufacturing world forward and this year’s edition, celebrating its 50th anniversary, was no exception. With over 1,500 exhibitors and tens of thousands of visitors from across the globe, EMO 2025 wasn’t just a trade fair, it was an energy source and Gieni AI was right there, plugged in, fully charged and sparking real conversations about what industrial intelligence looks like in the age of AI.

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So what did we bring to the party? A lot more than a booth and a few flashy graphics. We came with a mission: to show that market research and CRM workflows in manufacturing don’t have to be slow, outdated, or gut-feeling-driven anymore. And judging by the response, we weren’t the only ones tired of Excel spreadsheets and generic market PDFs.

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Our Microsoft Teams integration turned heads. Visitors watched us extract real-time market dashboards and competitor insights directly from a document or inbox. It wasn’t a gimmick. It was instant, usable data, right where their teams work every day.

Equally exciting was our CRM Booster demo. We weren’t just talking about lead enrichment or market expansion in theory we were doing it live. In several cases, attendees discovered entirely new market segments they hadn’t considered before, right there at the booth. One visitor called it “better than a consultant and faster than a coffee refill.” We’ll take that.

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Another hit? Our instant market report insights. Attendees could request hyper-specific market snapshots, like the “Asian CNC Machining Landscape” or “European Tool-Wear Innovations” and receive a full report in under ten minutes. These weren’t generic templates, either. They were AI-driven, data-validated, and immediately actionable. The kind of insights that don’t sit in a drawer, they go straight into boardroom strategy slides.

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But beyond the demos, this week was about people. Our interactive 1-on-1's created real moments of learning and exchange, from conversations on AI prompt design for market research to deeper dives into how companies can integrate big data into their CRM workflows. With only limited seats per session, the conversations got specific, and the feedback was gold. We’re already incorporating much of it into our next roadmap cycle.

We left Hannover with dozens of new users, several exciting partnership leads, and more than a few requests to bring Gieni into company-wide digital transformation initiatives. Not bad for five days.

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To everyone who visited us, challenged us, or simply stayed to chat — thank you. You helped validate our belief that industrial AI shouldn’t be locked behind complexity or buzzwords. It should be practical, precise and dare we say, even enjoyable to use.

If you missed us, don’t worry. We’re already planning follow-up sessions, rolling out early access for select features, and looking for more companies ready to co-create with us. Gieni AI isn’t just a tool, it’s becoming the infrastructure for industrial market intelligence.

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And trust us, this was only the beginning.

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